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Магистратура 2019/2020

Экономика: основы управленческой экономики

Статус: Курс обязательный (Международный бизнес)
Направление: 38.04.02. Менеджмент
Кто читает: Магистерская программа "Международный бизнес", направление подготовки "Менеджмент"
Когда читается: 1-й курс, 1, 2 модуль
Формат изучения: Full time
Прогр. обучения: Международный бизнес
Язык: английский
Кредиты: 4

Course Syllabus

Abstract

This course covers the topics, which are most important for economic analysis at the level of firm. They include consumer choice and demand for products, production, cost and supply of products, basic types of market structures, strategic behavior in the market, including pricing strategies and interactions, decisions under uncertainty and R&D decisions. We will see how the theory works on cases and by solving problems.
Learning Objectives

Learning Objectives

  • make the students familiar with economic analysis for business decisions
  • introduce the fundamental concepts and tools of economic theory necessary for understanding the basic driving forces and effects in economy - how the environment works
  • prepare to make well-founded economic decisions, such as to optimally allocate scarce resources at your disposal in order to maximize the resources you generate – to make best of what you have within the environment
  • prepare for more advanced courses in international business
Expected Learning Outcomes

Expected Learning Outcomes

  • know fundamental concepts and tools of economic theory
  • improve skills of data search, analysis and its representation in terms of economics
  • know the economic theory of the firm
  • know main types of markets and their specifics
Course Contents

Course Contents

  • Introduction: Terms, Assumptions, Managerial Economics and Economic Theory, basics of Finance.
  • The Basics of Markets Demand Theory. Elasticity, Complements and Substitutes.
  • Consumer Behavior and Rational Choice.
  • Production and Cost. Theory of the Firm
  • The Analysis of Costs.
  • Market Structures: Perfect Competition
  • Market Structures: Monopoly and Monopolistic Competition.
  • Sophisticated Market Pricing. The Managerial Use of Price Discrimination. Bundling and Intra-firm Pricing.
  • Oligopoly. Strategic interactions
  • Risk and Innovations Uncertainty and Innovator's dilemma.
Assessment Elements

Assessment Elements

  • non-blocking Exam
  • non-blocking Quizzes
  • non-blocking Assignments
  • non-blocking Class participation
Interim Assessment

Interim Assessment

  • Interim assessment (1 module)
    0.26 * Assignments + 0.16 * Class participation + 0.4 * Exam + 0.18 * Quizzes
  • Interim assessment (2 module)
    0.26 * Assignments + 0.16 * Class participation + 0.4 * Exam + 0.18 * Quizzes
Bibliography

Bibliography

Recommended Core Bibliography

  • Managerial Economics : A Problem-Solving Approach, Wilkinson, Nick. Cambridge University Press, 2005. ProQuest Ebook Central,
  • Pindyck, R. S., & Rubinfeld, D. L. (2015). Microeconomics, Global Edition (Vol. Global edition, Eighth edition). Boston: Pearson. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=1419566
  • Waschik, Robert, et al. Managerial Economics : A Strategic Approach, Routledge, 2010. ProQuest Ebook Central,

Recommended Additional Bibliography

  • Webster, Thomas J.. Managerial Economics : Tools for Analyzing Business Strategy, Lexington Books, 2014. ProQuest Ebook Central,