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Магистратура 2019/2020

Управление инновационными проектами и анализ деятельности конкурентов

Направление: 38.04.02. Менеджмент
Когда читается: 1-й курс, 2 модуль
Формат изучения: Full time
Прогр. обучения: Управление в сфере науки, технологий и инноваций
Язык: английский
Кредиты: 6

Course Syllabus

Abstract

The course is targeting master students of The National Research University Higher School of Economics. It includes two modules: the first on Innovation Project Management and the second on Competitive Intelligence. The course length is 228 academic hours in total of which 64 hours are classroom hours for interactive lectures and 164 hours are devoted to self-study. The course introduces the concepts, theories and practices in project management and market insight in general with a specific focus on their role in enhancing innovation.
Learning Objectives

Learning Objectives

  • Training in using IPM techniques in corporate and startup environment
  • Understanding the role of IPM in innovation management system as a whole
  • Identifying the specifics of IPM compared to the management of conventional projects
  • Training in using various market insight techniques for both corporate and government settings
  • Development of an appreciation for the importance of competitive intelligence and related disciplines for strategic decision-making
  • Training in early warning and profiling methodologies.
Expected Learning Outcomes

Expected Learning Outcomes

  • Systematization of innovation project management issues and current trends
  • Comparing of two concepts
  • Understanding capabilities of different standards application to innovation project management
  • Creation of project plan according to project management knowledge areas
  • Application of agile methodology to innovation project planning
  • Comparing of concepts of project portfolio and innovation portfolio
  • Presentation of the project as interconnected network of participants and network description
  • Understanding strategy components, business environment analysis and assessing competitive advantage
  • Understanding CI/MI concept and their role for innovation
  • Understanding the structure of CI/MI projects, the process of their planning and the areas where they are applied
  • Understanding the techniques for profiling customers and competitors
  • Understanding the analytical toolkit in CI and techniques for assessing markets and competitive advantage
  • Skills in information collection from primary and secondary sources
  • Understanding organizational requirements for CI and stages of development in CI
  • Understanding corporate foresight fundamentals and how foresight projects are designed
Course Contents

Course Contents

  • Introduction to Innovation project management
  • Management of innovation vs. Innovation project management
  • Project management standards in innovation project management
  • Project activity organization and knowledge management
  • Agile methodology and innovation project management
  • Portfolio project management and stage-gate method
  • Networks and ecosystems role in innovation project management
  • Understanding strategy
  • Introduction to CI/MI
  • Designing CI/MI projects
  • Analysis for intelligence and insight - Profiling
  • Analysis for intelligence and insight – market assessment and other techniques
  • Information collection
  • Designing CI and MI organizations
  • Introduction to corporate foresight for innovation
Assessment Elements

Assessment Elements

  • non-blocking Exam
  • non-blocking Project plan presentation
  • non-blocking Interactive lectures assignments
Interim Assessment

Interim Assessment

  • Interim assessment (2 module)
    0.4 * Exam + 0.3 * Interactive lectures assignments + 0.3 * Project plan presentation
Bibliography

Bibliography

Recommended Core Bibliography

  • Ahn, M. J., Zwikael, O., & Bednarek, R. (2015). Technological Invention to Product Innovation: A Project Management Approach. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsbas&AN=edsbas.3C06BA0A
  • Archibald, R. D., & Archibald, S. C. (2016). Leading and Managing Innovation : What Every Executive Team Must Know About Project, Program, and Portfolio Management, Second Edition (Vol. Second edition). Boca Raton: Auerbach Publications. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=1093889
  • Calof, J. (2014). Evaluating the Impact and Value of Competitive Intelligence From The users Perspective - The Case of the National Research Council’s Technical Intelligence Unit. Journal of Intelligence Studies in Business, 4(3), 79–90. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=116533255
  • Calof, J., & Smith, J. (2010). The integrative domain of foresight and competitive intelligence and its impact on R&D management. R&D Management, 40(1), 31–39. https://doi.org/10.1111/j.1467-9310.2009.00579.x
  • Christian Horn, & Alexander Brem. (2013). Strategic directions on innovation management – a conceptual framework. Management Research Review, (10), 939. https://doi.org/10.1108/MRR-06-2012-0142?utm_campaign=RePEc&WT.mc_id=RePEc
  • Competitive intelligence research : an investigation of trends in the literature. (2015). Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsbas&AN=edsbas.CAD9C914
  • Fernez-Walch, S. (2017). The Multiple Facets of Innovation Project Management. London: Wiley-ISTE. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=1642573
  • Kerzner, H. (2019). Innovation Project Management : Methods, Case Studies, and Tools for Managing Innovation Projects. Hoboken, New Jersey: Wiley. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=2183351
  • Oh, D.-S., Phillips, F., Park, S., & Lee, E. (2016). Innovation ecosystems: A critical examination. Technovation, (C), 1. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsrep&AN=edsrep.a.eee.techno.v54y2016icp1.6
  • Project Management Institute. (2019). A Guide to the Project Management Body of Knowledge (PMBOK(R) Guide-Sixth Edition / Agile Practice Guide Bundle (HINDI). [N.p.]: Project Management Institute. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=2240462
  • The practice turn within strategy : competitive intelligence as integrating practice. (2018). Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsbas&AN=edsbas.F62489C

Recommended Additional Bibliography

  • AMIRI, N. S., SHIRKAVAND, S., CHALAK, M., & REZAEEI, N. (2017). Competitive Intelligence and Developing Sustainable Competitive Advantage. Ad-Minister, (30), 173–194. https://doi.org/10.17230/ad-minister.30.9
  • Competitive Intelligence: A review of the literature. (2019). https://doi.org/10.5281/zenodo.3520079
  • Decision making in innovation portfolio management. (2016). Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsbas&AN=edsbas.8023B47D
  • Harris, P. E. (2019). Planning and Control Using Microsoft Project 2013, 2016 or 2019 & PMBOK Guide Sixth Edition. Australia: Eastwood Harris Pty Ltd. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=2105096
  • Karolin Gebhardt, Andreas Riel, & Tom Maes. (2019). A New Approach to Analysing and Visualizing the Management of Corporate Innovation Projects. Post-Print. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsrep&AN=edsrep.p.hal.journl.hal.02147806
  • Ralf Dillerup, Daniela Kappler, & Fiona Oster. (2018). Improving the Management of Innovation Risks - R&D Risk Assessment for Large Technology Projects. Journal of Management and Strategy, (1), 31. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsrep&AN=edsrep.a.jfr.jms111.v9y2018i1p31.52
  • Tekin, M. (2018). Competitive intelligence analytics for operations managers. Universitat Pompeu Fabra, 2018. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edstdx&AN=edstdx.10803.663488