Lectures by Professor Bar-Hillel from The Hebrew University
DeCAn lab organized a visit of Professor Bar-Hillel from The Hebrew University (Israel) on May 30-31, 2017. Two lectures were given: "Position effects in simultaneous choice" and "The effects of expectations (e.g., through "brand names") on the subjective experience of products".
Abstract
If one is presented with several options at once (e.g., a dinner buffet or a voting ballot) -- does it matter where the options are placed? Which is first or last, which is at the middle or at the edges? The talk covers a body of research, including some of my own (e.g., a study of respondent behavior in multiple-choice exams; and customer behavior in choice from restaurant menus).
2. The effects of expectations (e.g., through "brand names") on the subjective experience of products
Abstract
Does wine taste better if you think it is expensive? Is this effect sincere, or is it "The emperor's new clothes effect"? And can we tell the difference? The talk covers some of my own research, on how poetry appreciation is affected if you believe it was written by a famous poet.
Date
31 May
2017