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News

Illustration for news: Student Research Paper Competition 2021 Kicks Off at HSE University

Student Research Paper Competition 2021 Kicks Off at HSE University

The annual HSE Student Research Paper Competition (SRPC) helps young researchers try their hand in a real academic competition, where leading experts and professionals from HSE University assess their research papers. This year, participation will be open from September 1 to October 15.

Illustration for news: Educational practice in the second year of Advertising and PR

Educational practice in the second year of Advertising and PR

"Advertising and PR" second year students undergo practical training - they get to know a representative of the industry and learn from them how work is arranged in agencies and departments of companies responsible for communication.

Illustration for news: "I am convinced that in communications - and not only in them - there is a test question "why", which must be asked constantly"

"I am convinced that in communications - and not only in them - there is a test question "why", which must be asked constantly"

Sergey Zverev, Head of the Integrated Communications Department, gave an interview to RBC Trends, in which he shared his vision of the communications industry today.

Illustration for news: "Clubhouse is a loophole for even more content consumption."

"Clubhouse is a loophole for even more content consumption."

Clubhouse has become a new phenomenon of the Internet: in this article we figure out what is the reason for the popularity of the new social network, what are its prospects and how the interest in Clubhouse can be explained from the point of view of the theory of communications.

Illustration for news: Student Communications Departmeent organised on "Advertising and PR"

Student Communications Departmeent organised on "Advertising and PR"

"Advertising and PR" students became part of the PR team of the School of Integrated Communications - the Department now has a Student Communications Depatment, whose employees are actively working on creating content for social networks #incommhse, preparing events and promoting the Department's educational programs.

Illustration for news: "Knowledge really has a tremendous power that not everyone can talk about"

"Knowledge really has a tremendous power that not everyone can talk about"

Meet Evelina Berkutova, a 3rd year student of the "Advertising and PR" programme with the "Event" specialization and a minor in "Organizational Behavior" minor, who also works with Instagram bloggers. Evelina shared with us how to find something to your liking and be in time for everything in our new interview.

Illustration for news: What you need to know before starting a podcast: 9 tips from the book "Can you hear me?: How to make podcasts in Russia"

What you need to know before starting a podcast: 9 tips from the book "Can you hear me?: How to make podcasts in Russia"

Advice from a book co-authored by graduates of the HSE educational program Advertising and Public Relations.

Illustration for news: Advertising and PR students became laureates of the competition from AKMR

Advertising and PR students became laureates of the competition from AKMR

Advertising and PR students took three prizes in the "PR-Battle 2020" competition from AKMR (Association of Communications and Corporate Media Directors of Russia). More than 20 teams from leading Russian universities and existing PR agencies took part in the competition.

Illustration for news: An “Advertising and Public Relations” team won the first stage of the Russian National competition “Eureka!”

An “Advertising and Public Relations” team won the first stage of the Russian National competition “Eureka!”

We spoke to the team members, third and fourth-year students, about the competition’s tasks and their project’s next steps. 

Illustration for news: PR and Advertising students work on briefs from Danone, IKEA, and Yandex.Go

PR and Advertising students work on briefs from Danone, IKEA, and Yandex.Go

The Advertising and Public Relations undergraduate program at the Higher School of Economics implements unique educational formats. One of them is a business game, which is the most important element of the "Integrated Communications Management" course. Third-year students work on real briefs from customers.