Master 2019/2020

Crafting Strategies for Innovation Initiatives for Corporate Entrepreneurs

Type: Elective course (Governance of Science, Technology and Innovation)

Area of studies: Management

Delivered by: Department of Educational Programmes

Where: Institute for Statistical Studies and Economics of Knowledge

When: 1 year, 4 module

Mode of studies: distance learning

Instructors: Dirk Meissner

Master’s programme: Governance of Science, Technology and Innovation

Language: English

ECTS credits: 3

Contact hours: 2

Course Syllabus

Abstract

The course provides knowledge on organizing internal ventures overcome resistance to these within companies. Namely corporate venturing strategies and frameworks for establishing these are provided. In addition, company innovation culture and innovation related audits are subject of the course.

Learning Objectives

• Ability to prepare internal ventures

Expected Learning Outcomes

• Skills for developing internal venture concepts
• Skills for designing and implementing internal venture strategies

Course Contents

• Innovation Environments and Capabilities
  In this module, we will examine how to audit a company's internal environment to establish a framework for its innovation capabilities.
• Organizational Structures and Operational Formats
  In this module, we will create a plan for an organizational structure and operational format that incorporates key roles and players for internal ventures within the company.
• Corporate Culture
  In this module, we will analyze corporate culture to identify creative capabilities that leverage the company's best practices for innovation.
• Creating an Innovation Strategy
  n this module, we will evaluate innovation portfolios and compose innovation strategies that are best aligned with the implementation potential within the company.

Assessment Elements

• Essay
• Final oral group examination
  The Exam is planned as an ORAL GROUP EXAMINATION, online on ZOOM Platform. A Student should log in 20 minutes prior to Exam Session. Temporary internet breakdown is for up to 10 min. If longer - a written request to the course director, cc study office manager for further decision to reschedule the Exam for another date for examination: with different exam questions.

Interim Assessment

• Interim assessment (4 module)
  0.3 * Essay + 0.7 * Final oral group examination

Bibliography

Recommended Core Bibliography

• Benoît Demil, & Xavier Lecocq. (2015). Crafting an innovative business model in an established company: the role of artifacts. Post-Print. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsrep&AN=edsrep.p.hal.journl.hal.01609547
• Morrish, S. C., Miles, M. P., & Polonsky, M. J. (2011). An exploratory study of sustainability as a stimulus for corporate entrepreneurship. Corporate Social Responsibility & Environmental Management, 18(3), 162–171. https://doi.org/10.1002/csr.271

Recommended Additional Bibliography

• Mario Pansera, & Soumodip Sarkar. (2016). Crafting Sustainable Development Solutions: Frugal Innovations of Grassroots Entrepreneurs. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsbas&AN=edsbas.DB795019