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The Influence of the New Media on the Process of Civic Participation in Contemporary Russia

Student: Yudanov Igor`

Supervisor: Oleg N. Kashirskikh

Faculty: Faculty of Politics

Educational Programme: Master

Year of Graduation: 2014

The purpose of this study is to analyze the mechanisms of citizen engagement in civic activism through new media in Russia.Tasks:1. To provide an overview of the theoretical and methodological discussions on the impact of new media on politics and civic participation.2. To show the main discussions on issues related to new media in the Russian context .3 . To analyze the importance of Russian new media as a factor in engaging citizens in civic and political activity.4 . To compare the empirical material with ready theoretical frameworks of Russian and Western researchers.Results:• New audiences consist of ready-to-such-content people. But this "readiness" may vary.• Media strategies of the "publics" involves isolation within "their" subjects , "their" resources , which once again confirms the thesis of an "echo chambers".• Publics actively interact with their own, forming a kind of clusters of "friendly" public resources that can be tied to each other. Public cluster of their own kind, not forming a common public sphere with neutral / unfriendly resources for finding common discourses. Communication within such clusters is stronger than the link between the clusters themselves even within counter-public sphere.• Discussions in publics are has a secondary nature. Nearly all the moderators believe that their content is not subject to debate and does not imply challenge. Basic functions of a content - agitation and /or mobilization .• Publics nevertheless reinforce internal identitis that cultivates a willingness to act collectively in the future. Disconnected between themselves, publics rally their own audiences by framing . • Political socialization and acquisition of competences doesn't take the most important role in the existence of public resources. • The decline in civil activity does not affect the activities of publics.• Despite the external constraints and narrowing of the public sphere, publics continue to function without encountering pressure. However, their further development will depend entirely on external institutional environment in the country.Recommendations:New media in Russia should cultivate the new practices of civic engagement that do not fit into the logic of the Russian institutional matrix.

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