Analysis of B2B market telecom services. Competitive strategies of the main participants.

Student: Py`shkin Nikolaj

Educational Programme: Specialist

Year of Graduation: 2014

Telecommunication - the most fast-growing branch both in the world, and in Russia. In it the huge number of the participants taking various positions in the markets is presented. A common market as that covers a huge number of different types and combinations of services, at each of which there is the leader. From the main market it is possible telecommunications it is possible to allocate four segments: b2b, b2g, b2c, b2o. Not all participants of this market are capable to satisfy needs of all consumers. But there are participants presented in all possible segments, these are so-called operators of "the big three": MTS, Beeline and Megafon. They are undisputed leaders of telecommunication business in Russia. Despite the similarity of a grocery portfolio, competitive strategy used by these operators differ.

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