• A
  • A
  • A
  • ABC
  • ABC
  • ABC
  • А
  • А
  • А
  • А
  • А
Regular version of the site
For visually-impairedFor visually-impairedUser profile (HSE staff only)Search
Advanced search
Menu
HSE University

The Creation and Implementation of an Algorithm for a New Internet Project Kupon.Ru

Student: Okrema Mariya

Supervisor: Dmitry Sergeevich Protsenko

Faculty: Graduate School of Business

Educational Programme: Electronic Business (Master)

Year of Graduation: 2016

The purpose of the master's work is the development of the site and search for effective tools to promote kupon.ru project with limited resources of the company. To achieve this goal it is necessary to solve the following tasks: • review of the basic design methodologies, as well as a comparative analysis of the efficiency in the use of flexible methodologies and cascade; • Review of the Internet tools - marketing to create an algorithm to market a new project kupon.ru; • Develop strategies to promote new web - project kupon.ru. • Development of the project of development of the scheme. The object of study is the work of "first coupon company." The subject of research are the ways and methods of developing web - project kupon.ru and promotion in the Internet environment. - Marketing to promote the creation of an algorithm of a new project development methodologies kupon.ru particular projects and internet tools: In this paper, two important trends will be examined.

Student Theses at HSE must be completed in accordance with the University Rules and regulations specified by each educational programme.

Summaries of all theses must be published and made freely available on the HSE website.

The full text of a thesis can be published in open access on the HSE website only if the authoring student (copyright holder) agrees, or, if the thesis was written by a team of students, if all the co-authors (copyright holders) agree. After a thesis is published on the HSE website, it obtains the status of an online publication.

Student theses are objects of copyright and their use is subject to limitations in accordance with the Russian Federation’s law on intellectual property.

In the event that a thesis is quoted or otherwise used, reference to the author’s name and the source of quotation is required.

Search all student theses