• A
  • A
  • A
  • ABC
  • ABC
  • ABC
  • А
  • А
  • А
  • А
  • А
Regular version of the site

Student
Title
Supervisor
Faculty
Educational Programme
Final Grade
Year of Graduation
Veronika Titova
Supplier-Retailer Integration Improvement in order to Achieve Efficient Consumer Response
Strategic Management in Logistics
(Master’s programme)
2016
In the final qualifying paper clearly demonstrated the value of integration influence supplier and retail network for efficient consumer response. Recommended changes will improve the economic performance of the company through the cooperation of the supplier and the retailer. In this paper, set of measures will improve on shelf availability in the point of sale, supply chain flexibility, efficient replenishment process suiting customer sales. The result of applying proposal set of measures is reflected in the strategic profit model Dupont.

The purpose of this paper is to analyze and improve the process of integration between the supplier and retailer in order to improvement on shelf availability.

The outcomes of the study revealed that the proposed ECR measures for improvement of on shelf availability have a beneficial impact on key performance indicators and, as a result, the financial state of the company.

Student Theses at HSE must be completed in accordance with the University Rules and regulations specified by each educational programme.

Summaries of all theses must be published and made freely available on the HSE website.

The full text of a thesis can be published in open access on the HSE website only if the authoring student (copyright holder) agrees, or, if the thesis was written by a team of students, if all the co-authors (copyright holders) agree. After a thesis is published on the HSE website, it obtains the status of an online publication.

Student theses are objects of copyright and their use is subject to limitations in accordance with the Russian Federation’s law on intellectual property.

In the event that a thesis is quoted or otherwise used, reference to the author’s name and the source of quotation is required.

Search all student theses