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Student
Title
Supervisor
Faculty
Educational Programme
Final Grade
Year of Graduation
Ivan Myasnikov
Business Concept of the Renovation Services Company for the Local Market
Management
(Bachelor’s programme)
8
2017
The search and implementation of new business models provides an opportunity to gain a significant competitive advantage, as well as the impact on the market. The renovation services market in Perm and other regional markets does not have a vision of how to introduce an innovative business model. In this regard, there is the problem of the lack of complete information on the renovation services market, which makes the search for new business models difficult. To solve this problem, market analysis, consumer and seller interviews, development and the evaluation of various models are conducted. As a result, there was proposed a model, which received a positive assessment of the expected viability from consumers, sellers, potential partners and investors. Recommendations for the implementation of this model can be used by both the existing company in the market and a new project.

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