Consumption of Culture: the Role of Socio-economic Factors

Student: Sonnova Sofya

Educational Programme: Economics (Bachelor)

Final Grade: 8

Year of Graduation: 2017

This work aims to explore the factors shaping consumer demand for museums of modern art in Moscow. Nowadays, there are lots of new formats of exhibitions, which sometimes can cause incomprehension. What can attract a person to come to the museum of modern art? The work focuses on three types of factors: data on socio – demographic status of respondents, the parameters of the exhibition space, and exhibitions’ features at the museum of modern art. By means of a survey data were collected. Thereafter, descriptive and econometric research was conducted. The basic characteristics of those who attend and, conversely, avoid exhibitions of contemporary art were identified. The data obtained allow to offer museum’s owners recommendations for more successful development.

Full text (added May 10, 2017)

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