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Student
Title
Supervisor
Faculty
Educational Programme
Final Grade
Year of Graduation
Maria Fomina
Social Networks as an Effective Tool of Microbusiness Development
Economics
(Bachelor’s programme)
7
2017
The question research focuses to solve the problem of business promotion in case of the fierce competitive environment. The main purpose of every enterprises is minimizing costs and getting maximum gains from trade. Nowadays it is harder to occupy a niche in the market and to attract new segment of consumers, which will be interested in purchasing and consuming of company’s goods and services. In this case the goal is to define the effectiveness from social networks in strategy microbusiness development in way of active using in Russia.

Due to the fact of progressive trend of using social networks as instrument of microbusiness promotion, it is expected that some markets should use alternative tools for promotion their products.

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