Year of Graduation
Development of Museums Estate Programs for Youth Audience
Experience Economy: Hospitality and Tourism Management
The main goal of the dissertation is to reveal the pecularities of touristic programs and services development for attracting young audience to various types of activities of museums estate.This study provides new information about young people is powerful driver of estate museums development. A comprehensive analysis of the activities of estate museums was carried out to determine the competitive advantages. The best practices of attracting young people to estate museums are revealed. The recommendations on improving the programs of estate museums for attracting young people are formulated.