Augmented Reality and Its Use in Modern Cultural Industries

Student: Sarkisyan Syuzanna

Educational Programme: Cultural Studies (Bachelor)

Final Grade: 9

Year of Graduation: 2017

Augmented Reality (AR) penetrates into our daily lives more and more as well as other technology. It is important to study AR as a cultural phenomenon because it changes our perception of reality, placing virtual objects in it on a par with the real. Consequently, we aim to find out how AR influences on contemporary culture, transforms the behavioral, social and cultural practices. For this purpose our survey uses the Actor-Network theory. As a result of study we will identify social and cultural features of AR- phenomenon. The structure of the present investigation includes theoretical part in which we discuss the term and technology of AR and practical case study about using the technology of AR in Russian cultural industries.

Full text (added May 26, 2017)

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