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  • A Brand Releasing Rings for People in Love / Newlyweds on Which Their Voices With Oaths to Each Other Will Be Recorded

A Brand Releasing Rings for People in Love / Newlyweds on Which Their Voices With Oaths to Each Other Will Be Recorded

Student: Ivanova Lyubov

Supervisor: Alexander Lartsev

Faculty: Faculty of Creative Industries

Educational Programme: Design (Bachelor)

Year of Graduation: 2018

The subject of the study was chosen on the basis of diploma project, which main part is the creation of unique jewelry brand . In the future, work of the brand of jewelry with the study of visual communications. In the modern world advertising jeweler. Many products are affected by more than one layer of culture. In this way, it is not just the positioning of the product being sold, first of all, dialogue with the audience through special symbols. Proanalyzing the statements of famous brands, you can make why most jewelers working in the technique of "handmade "It is more difficult to be seen in the market. This problem is related to with the construction of advertising communication. This problem, can be solved by studying the history of advertising jewelry brand as well as studying the development of visual utterances and successful brands. Not less than it is important to pay attention to how one or another brand tried to communicate with customers. It is this aspect that reflects the co the social and cultural position of the brand in society.

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