Linguistic-Cultural Type "President of the United States"

This research belongs to the field of lingopersonological studies and it focuses on a cumulative and systematic description of the distinguishing semantic characteristics of specific cultural images. The present study is based on the modeling of the generalized personality type "President of the United States", whose characteristics are relevant to all or most of the representatives of this type. The relevance of the study is justified by the need to analyze the linguistic and cultural type as a separate linguistic concept, in order to expand the understanding of it. Moreover, despite the fact that American presidents create recognizable images in the culture of the United States of America, this type has not yet been studied through lingopersonology. The aim of the study is a comprehensive lingustic-cultural modeling of the ‘American President’ type, since the work is based on the hypothesis that there is a specific type of President in American culture. The object of the study is the linguistic and cultural type "President of the United States", the subject of the study is verbal and semantic, cognitive and motivational features of this type. The sources of the language material were the speeches of Bill Clinton, George Bush, Barack Obama and Donald Trump. In total, 66 texts were analyzed. The number of texts was different for each representative of this type, as in the context of this work it was important to consider the same number of word tokens for each representative (55000).