Specific Methodologies of Design-Thinking in the Financial Organizations. Principles and Approaches

Student: Putienko Yana

Faculty: Faculty of Informatics, Mathematics, and Computer Science (HSE Nizhny Novgorod)

Educational Programme: Business Informatics (Bachelor)

Year of Graduation: 2019

In the first chapter of this work, an analysis of scientific articles and publications on design – thinking is carried out, and the theoretical aspects of design – thinking, its main stages and features are described. The second chapter of this final qualifying work is devoted to the review of models developed on the basis of design thinking by various organizations, as well as a comparative analysis of models for various tools that are used in them and by industry the application of the models themselves. The final chapter of the thesis describes the practical application of the design-thinking methodology for the development of a new banking service.

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