Company Marketing Mix Development

Student: Tutynina Valeriia

Faculty: Faculty of Economics, Management, and Business Informatics

Educational Programme: Management (Bachelor)

Year of Graduation: 2019

The present research is aimed at investigating some key questions regarding the development of the marketing mix, including its elements and development stages. The general purpose of this project is to develop a marketing mix for a company «Food Market». The study will reveal the key approaches of the marketing mix development and the analysis of the existing marketing mix. The project will demonstrate the importance of a circumspect marketing mix and the effects of marketing strategies on the organization.

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