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  • Effectiveness evaluation and development of recommendations for organizational structure VOC for UEFA EURO 2020 with the example of FIFA World Cup 2018 in Russia

Effectiveness evaluation and development of recommendations for organizational structure VOC for UEFA EURO 2020 with the example of FIFA World Cup 2018 in Russia

Student: Jelezova Alina

Supervisor: Anna Mazurkina

Faculty: St.Petersburg School of Economics and Management

Educational Programme: Management (Bachelor)

Final Grade: 8

Year of Graduation: 2019

The study represents recommendations’ development for Venue Operational Center (VOC) of “Saint Petersburg” stadium for holding matches during UEFA EURO 2020 on the base of analysis of mega-event FIFA Football World Cup 2018 (FWC 2018) in Russia. Saint Petersburg as one of twelve cities taking part in UEFA European Football Championship (EURO 2020) aims to be awarded with the status of “the best hosting city”. One way of reaching this status is to make the operational activities of the stadium effective. Thus, the purpose of this paper is to evaluate whether the VOC of St. Petersburg was valid or not and retrieve acceptable practices of different hosting stadiums of FWC 2018 for the forthcoming championship. The bachelors' thesis is based on the analyses of corporate documentation, observations, interviews and benchmarking. The suggestions proposed in this paper can provide a guideline for improvements in VOC of “Saint Petersburg”.

Full text (added May 27, 2019)

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