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Regular version of the site

Student
Title
Supervisor
Faculty
Educational Programme
Final Grade
Year of Graduation
Mariia Sanina
Peculiarities of Digital Startups' Promotion in Contemporary Media
Media Management
(Master’s programme)
2019
The research paper for the first time opens up the “digital start-up” concept in the context of a new, digital economy. It describes and reveals characteristics , features, difficulties and risks that digital startups face in Russia when implementing promotional activities and making interactions with traditional and new media.

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