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Techniques of Overcoming Communication Overload

Student: Elizaveta Gorokhova

Supervisor: Lyubov A. Tsyganova

Faculty: Faculty of Communications, Media, and Design

Educational Programme: Advertising and Public Relations (Bachelor)

Final Grade: 9

Year of Graduation: 2019

This work outlines the problem of communication overload and considers techniques to overcome it. The work is based on such concepts as "communication overload", "Internet detox", "overcoming techniques". The work, in particular, examines the types of techniques (communication, technical, intermittent use of social networks), behavioral patterns of users both in relation to their use by themselves and in the manifested reactions to the use of techniques by others. The General method is a literature review, the empirical part is based on an online survey of users (about the general level of awareness, techniques used and attitude to them) followed by SPSS analysis, as well as in-depth interviews to identify the need for the use of such techniques and possible additional ways to overcome communication overload.

Full text (added May 15, 2019)

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