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  • Specific Features of Digital Marketing Strategies in Beauty Industry on the French, US, Russian and Chinese Markets by the Example of L'Oréal Group

Specific Features of Digital Marketing Strategies in Beauty Industry on the French, US, Russian and Chinese Markets by the Example of L'Oréal Group

Student: Tikhomirova Anastasia

Supervisor: Sergey P. Kazakov

Faculty: Faculty of World Economy and International Affairs

Educational Programme: International Business (Master)

Year of Graduation: 2020

Current researh considers spesific features of digital marketing stategies by thу example of L'Oreal Group.

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