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Program Approach to Creating the Ecosystem of Products in an IT-Company

Student: Zinyakin Ilya

Supervisor: Alexander Gabrielov

Faculty: Graduate School of Business

Educational Programme: Management (Bachelor)

Year of Graduation: 2020

The concept of "ecosystem" in management has been discussed for a long time, but active study of this topic has only recently begun. Today, large IT companies are creating ecosystems from their own products that add value to the end consumer. At the same time, there is no description of the organizational methods used to create such a system. This work will examine the possibility of applying tools and methods of project program management to the creation of an ecosystem of digital products in the company. The IT company's experience in building an ecosystem of IT products will be reviewed to identify possible problems and methods to improve the process in the future. As a result, program management methods and tools applicable to the creation of the ecosystem will be proposed and recommendations for their use will be made.

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