• A
  • A
  • A
  • ABC
  • ABC
  • ABC
  • А
  • А
  • А
  • А
  • А
Regular version of the site

Reputation Models in Social Networks

Student: Ilina Brovkova

Supervisor: Tatiana Yakushkina

Faculty: Graduate School of Business

Educational Programme: Business Informatics (Master)

Year of Graduation: 2020

In this thesis, the research interest is focused on corporate reputation, namely the company's reputation as an employer. The main goal of the work is to study reputation models to establish the relationship between reputation and the level of employee wages. As part of its implementation, the following tasks were solved: - analysis of the concepts of reputation, corporate reputation, and the company's reputation as an employer; - analysis of reputation factors and indicators; - preparing and conducting a survey based on the analyzed reputation factors; - review and compare mathematical models for measuring reputation; - based on the data obtained from the survey and the theoretical aspects studied, the relationship between the indicators of the chosen reputation model and the level of employee wages was verified.

Student Theses at HSE must be completed in accordance with the University Rules and regulations specified by each educational programme.

Summaries of all theses must be published and made freely available on the HSE website.

The full text of a thesis can be published in open access on the HSE website only if the authoring student (copyright holder) agrees, or, if the thesis was written by a team of students, if all the co-authors (copyright holders) agree. After a thesis is published on the HSE website, it obtains the status of an online publication.

Student theses are objects of copyright and their use is subject to limitations in accordance with the Russian Federation’s law on intellectual property.

In the event that a thesis is quoted or otherwise used, reference to the author’s name and the source of quotation is required.

Search all student theses