Study of Major Aspects of American Corporate Culture in the Information technology Market

The study examines major aspects of corporate culture of American companies in the information technology market. The phenomenon of corporate culture and its impact on the performance of organizations is confirmed by the researches in the field of management. However, the lack of industry researches does not allow us to identify the peculiarities of forming a strong corporate culture for companies in the information technology market. The research methodology includes a qualitative analysis of cases of the largest American companies operating in the IT market, as well as survey among employees of American IT companies. The main purpose of this research is to identify the key features of corporate culture of American companies in the information technology market, as well as to determine the form of their influence on the corporate culture of the organization. In addition to the empirical component, the study contains a theoretical overview of the topic, which includes work on the formation of corporate culture, typologies, and national characteristics. The study concludes with recommendations for American companies in the information technology market for the formation of a strong corporate culture.