Improving Customer Service Policy of the Agricultural Holding

Student: Parkhomenko Andrey

Educational Programme: Logistics and Supply Chain Management (Bachelor)

Year of Graduation: 2020

In the conditions of the modern economy, industrial companies, in order to develop their competitive advantages, successfully conduct business and obtain customer loyalty, must competently approach the formation of a customer service policy that should meet the growing requirements of customers, while being consistent with the company's corporate and logistics strategies. Many processes and aspects in companies are currently not perfect. This study is intended to highlight the existing problems in the provision of customer service for the agricultural holding and propose measures to improve the existing customer service policy.

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