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Neologisms in Modern Internet Discourse: Pragmatic Strategies and Word-formation Models

Student: Komleva Daria

Supervisor: Yulia M. Kuvshinskaya

Faculty: Faculty of Creative Industries

Educational Programme: Media Communications (Bachelor)

Year of Graduation: 2021

Internet communication is a unique space for learning how language reflects what is happening in society and how people transform the traditional language into new forms. The current study examines the features of neologisms in modern Internet discourse and analyzes their pragmatic strategies to highlight a list of meanings in different contexts according to the specific cases found in public speech. What is more, this research brings an opportunity to select a new word-formation model such as lexicalized nomination. It is new for the Russian language system because it belongs to the unproductive type of word-building. Using the descriptive method, it is expected to conduct all kinds of language analysis of neologisms “Yazhemat”, “Krymnash”, “Vsepropalschik” and “Poravalitik” and to find out the correlation between language and social processes due to semantic and discourse analysis.

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