Effectiveness, the Ultimate Dependent Variable: State-of-the-Art Evaluation Tools MASNA & MDNA Webinar
"Effectiveness" is called the "ultimate dependent variable" in modern business. Despite the variety of definitions of this important concept, many businesses limit their evaluation of effectiveness to a few financial measures. While financial performance is certainly paramount to an organization's survival, modern business is more than just finances. Therefore, its performance should be evaluated accordingly. In this webinar, we'll discuss what it means for the modern business to be effective, and talk about non-financial measures of performance. We will further talk how one of Russia's top data analysis programs, "Master of Data and Network Analytics" will teach you to become more effective at evaluating different forms of effectiveness. Join us on 30 June 2021, 19:00 Moscow time (GMT +3). Registration link.