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This programme in Marketing Communications and Advertising in the Contemporary Business is unique because it uses both the technological and intellectual resources of international (WPP) and Russian (Video International) companies, both of whom are leaders of the marketing communications industry.

The programme successfully combines the traditions of Russian education and the best examples of international approaches to this subject. It includes the study of marketing communications alongside the basic disciplines of management and marketing which results in an effective balance of general theoretical and specific applied knowledge and competencies. The core courses are read by professors and associate professors who are  actively working in the marketing communications sector.

The programme focuses on training students whose further professional development is related to various levels of company management and strategic and tactical decision-making, primarily, in the area of communication support of business.

2 years
Full-time Programme
RUS
Instruction in Russian

News

HSE Master’s Programmes in EdUnversal Ranking

On December 24 the results of the EdUniversal annual ranking of business schools and universities were announced. HSE Master’s programme in Human Resource Management took the second place in the ranking among the Eastern Europe universities.

Business and Management Faculty Team win Jaguar Game Changer Case Competition

619 HSE students entered the Jaguar Game Changer Business case competition. It is the first event of this kind organised as part of HSE’s cooperation with Jaguar Land Rover