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Regular version of the site

Innovation Strategies

2019/2020
Academic Year
ENG
Instruction in English
3
ECTS credits
Course type:
Compulsory course
When:
1 year, 1 module

Instructors

Course Syllabus

Abstract

The course brings together the basics of innovation management and the most important current challenges in innovation management namely open innovation, creativity, design and entrepreneurship and service innovation in the light of innovation strategies. The course provides a solid foundation of theoretical and practical innovation management strategies’ knowledge and emphasizes the entrepreneurial process as a way of building innovation skills in a company’s new business development and portfolio renewal context as well as start-up creation and the respective implications for the development and implementation of innovation strategies and corporate management. The course extends the pure innovation management focus towards management of STI from company perspective. The course introduces the organization, the strategies, resources and the overall management of the entire process of STI generation in the strategic dimension. The course reflects not only company internal processes but rather aims at teaching the complex interactions and interfaces of the process with the surrounding actors. Finally, internal and external incentive schemes, idea pipeline management (inbound increase) and exploitation strategies (outbound increase) and strategy alignment across business units are discussed.
Learning Objectives

Learning Objectives

  • Governance in the field of Science, Technology and Innovation
  • Innovation strategies of companies
  • Developing corporate innovation strategy
Expected Learning Outcomes

Expected Learning Outcomes

  • Ability to analyze innovation strategies
  • Skills for developing organizational STI models
  • An understanding of innovation climate determinants
  • Developing innovation portfolios
  • Ability to design innovation processes
Course Contents

Course Contents

  • Introduction (subject overview) and definition of basic concepts and their interrelations
  • Innovation process in companies
  • Corporate innovation strategies
  • Open innovation
  • R&D Project Assessment
  • Metrics for innovation controlling
  • R&D Portfolio Evaluation
  • Assessing and Understanding Technological Competencies
  • Corporate innovation culture
  • Organization of innovation management
  • Technological Entrepreneurship
Assessment Elements

Assessment Elements

  • non-blocking Written exam
  • non-blocking Essay
Interim Assessment

Interim Assessment

  • Interim assessment (1 module)
    0.3 * Essay + 0.7 * Written exam
Bibliography

Bibliography

Recommended Core Bibliography

  • Stringer, R. (2000). How To Manage Radical Innovation. California Management Review, 42(4), 70–88. https://doi.org/10.2307/41166054
  • SVIOKLA, J., & PAONI, A. J. (2005). Every Product’s a Platform. Harvard Business Review, 83(10), 17–18. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=18500526
  • Teck-Hua Ho, & Kay-Yut Chen. (2007). New Product Blockbusters: THE MAGIC AND SCIENCE OF PREDICTION MARKETS. California Management Review, 50(1), 144–158. https://doi.org/10.2307/41166420

Recommended Additional Bibliography

  • Christensen, C. M. (2013). The Innovator’s Dilemma : When New Technologies Cause Great Firms to Fail. Boston, Massachusetts: Harvard Business Review Press. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=nlebk&AN=675240