
‘Retail Combines Everything I Love and Continue Doing’
Maria Zolotkova, holder of a bachelor’s degree from ICEF, believes that an education in economics provides the foundation needed to manage brands on the market and be a truly effective marketing professional. She currently works as the Vice President for Brand Development at Azbuka Vkusa. In this interview with Success Builder, she explains why FMCG is the best marketing school, what a brand manager does and how to go from being a customer to one of the directors of your favourite store.

HSE University Rector Joins VK Board of Directors
Nikita Anisimov, HSE University Rector, has joined the Board of Directors of VK Company Limited as Independent Director. VK is building an ecosystem that is used by more than 90% of the Runet audience. Millions of people use its services to solve a variety of everyday tasks online.