• A
  • A
  • A
  • ABC
  • ABC
  • ABC
  • А
  • А
  • А
  • А
  • А
Regular version of the site
Language Proficiency
English
Contacts
Phone:
7 (812) 714 72 27* 61515
E-mail:
Address: 194100 Saint Petersburg, 3 Kantemirovskaya Street, Room 218
Timetable
Download CV
SPIN-RSCI: 4521-5962
ORCID: 0000-0002-9510-3496
ResearcherID: A-1059-2015
Scopus AuthorID: 56736379900
Consultation hours
Students' consultancy: Friday, 1:40 pm to 4:40 pm, room 123 (please, make appointment via email),
Supervisor
A. A. Kaysarov
Printable version

 

Have you spotted a typo?
Highlight it, click Ctrl+Enter and send us a message. Thank you for your help!

Elena Serova

  • Elena Serova has been at HSE since 2016.

Responsibilities

Associate Professor

Education, Degrees and Academic Titles

  • 2013
    Associate Professor
  • 2004

    Candidate of Sciences* (PhD)

  • 1981
    Diploma
* Candidate of Sciences
According to the International Standard Classification of Education (ISCED) 2011, Candidate of Sciences belongs to ISCED level 8 - "doctoral or equivalent", together with PhD, DPhil, D.Lit, D.Sc, LL.D, Doctorate or similar. Candidate of Sciences allows its holders to reach the level of the Associate Professor.

Continuing education / Professional retraining / Internships / Study abroad experience

2013 – 2016      Postdoctoral Program, St. Petersburg State University of Economics

2016 –   British Academy of Management Strategy SIG Workshop “The Relevance of Strategy-as-Practice for Strategic Management”, MediaCity UK University of Salford, (Manchester, UK)

2015, 2016 –   International Week “Saimaa is calling”, Saimaa University of Applied Sciences (Saimaa UAS), Finland

2015 – Business processes automation in the retail sector based on SAP ERP.   Academic Competence Centre, Peter the Great St. Petersburg Polytechnic University (St. Petersburg, Russia)

2013 – Education Technologies: Enterprise Information Systems Based on SAP Solutions. SAP    Academic Competence Centre, Peter the Great St. Petersburg Polytechnic University (St. Petersburg, Russia)

2013 - British Academy of Management E-business & E-government SIG & Newcastle University Business School in collaboration with the Centre for Knowledge, Innovation, Technology and Enterprise and the Institute of Social Renewal Workshop “Digital Innovation in Turbulent Times”, Newcastle University Business School, (Newcastle, UK)

               2012 –   Simulation Modeling with AnyLogic. XJTechnologies               (St.Petersburg, Russia)

2012 – Professor Scholarship Challenge 2012. Capsim Management Simulation, Inc.®., (St. Petersburg, Russia - USA)

2011 Management Simulation. Capsim Management Simulation, Inc.®. (St. Petersburg, Russia - USA)

2009 –   Managing IT for Increasing Business Value. EFMD (Brussels, Belgium)

2009 – English for Academic Purposes. Faculty of Philology, St. Petersburg State University, (St. Petersburg, Russia)

2008 – Strategic Management Education Training Program. Haas School of Business, University of California at Berkeley (Berkeley, USA)

2008 – Modern Technologies of Effective Business Building. Business – Engineering Group, (St. Petersburg, Russia)

2007 – Best Practices in Finland. VTT Technical Research Centre of Finland, (Helsinki, Finland)

2007 – Financial and Managerial Accounting. Faculty Development Program, Columbia Business      School — Graduate School of Management St. Petersburg State University (St. Petersburg, Russia)

 

Student Term / Thesis Papers

Full list of of student term / thesis papers

Courses (2017/2018)

Courses (2016/2017)

Publications

20173

20169

20156

20142

Conferences

  • 2016

    the 4th International Conference on Management, Leadership and Governance (Санкт-Петербург). Presentation: Intelligent Information Technologies and Systems in the Systemic Research of Marketing Space

  • Математическая подготовка студентов экономических направлений (Санкт-Петербург). Presentation: К вопросу повышения экономико-математической компетентности маркетологов (дизайн – структура – модель - функция)

  • GSOM Emerging Markets Conference: Business and Government Perspectives (Санкт-Петербург). Presentation: System Modeling in Spatial Strategic Planning: Analysis and Typology
  • 2015

    Symposium Automated Systems and Technologies AST’2015 (Санкт-Петербург). Presentation: HYBRID INTELLIGENT SYSTEMS AND MODELS FOR ARCHITECTURAL DESIGN OF MANAGEMENT SYSTEM

  • the 9th European Conference on Information Management and Evaluation ECIME 2015 (Bristol). Presentation: Case Management as a Tool for Forming Corporate Knowledge

  • International Conference “GSOM Emerging Markets Conference: Business and Government Perspectives” (Санкт-Петекрбург). Presentation: Contemporary Methods and Systems Modeling for Business Analysis
  • the 17th EBES (Eurasia Business and Economics Society) conference (Венеция). Presentation: On the Issue of Interaction Between Business and ICT in Contemporary Society

  • 2014
    Маркетинговые компетенции и эффективность бизнеса (Санкт-Петербург). Presentation: Information Architecture Design of Marketing Spatial System
  • the 28th Annual Conference of the British Academy of Management BAM 2014 (Belfast). Presentation: Architectural Design of Sustainable Information Systems

  • the 8th European Conference on Information Management and Evaluation ECIME 2014 (Гент). Presentation: Scoring Model of Information Systems Sustainability

  • «Развивающиеся рынки: перспективы развития бизнеса и государства» («GSOM Emerging Markets Conference: Business and Government Perspectives») (Санкт-Петербург). Presentation: Spatial Information Systems: Design of Sustainable Architecture
  • 2013

    Научная сессия ППС, научных сотрудников и аспирантов факультета коммерции и маркетинга СПбГЭУ «Коммерция и маркетинг в инновационном развитии», март-апрель 2013 г (Санкт-Петербург). Presentation: ЭВОЛЮЦИЯ КОНЦЕПЦИИ МАРКЕТИНГА: ОТ ТРАДИЦИОННОГО К МАРКЕТИНГУ ПРОСТРАНСТВЕННОГО ВЗАИМОДЕЙСТВИЯ

  • Имитационное и комплексное моделирование морской техники и морских транспортных систем- ИКМ МТМТС 2013 (Санкт-Петербург). Presentation: ИННОВАЦИОННЫЕ РЕШЕНИЯ ПРИ ФОРМИРОВАНИИ СТРУКТУР КОМПЛЕКСОВ МОРСКОЙ ТЕХНИКИ ДЛЯ ДОБЫЧИ НЕФТИ И ГАЗА НА ШЕЛЬФЕ

  • the 27th Annual Conference of the British Academy of Management BAM 2013 (Liverpool). Presentation: INTELLIGENT TECHNOLOGIES AND CREATION OF THE INFORMATION INFRASTRUCTURE OF MARKETING SPATIAL SYSTEMS

  • Маркетинг и эффективность банковского бизнеса (Санкт-Петербург). Presentation: Использование интеллектуальных технологий в управлении пространственными информационными ресурсами банковского маркетинга
  • Шестая всероссийская научно-практическая конференция «Имитационное моделирование. Теория и практика» (ИММОД-2013) (Казань). Presentation: Методы моделирования при формировании информационной архитектуры пространственных систем маркетинга

  • Актуальные проблемы развития и управления инновационной деятельностью промышленных предприятий (Санкт-Петербург). Presentation: Инновации при формировании архитектуры пространственной системы маркетинга
  • Современные проблемы международной экономики (Санкт-Петербург). Presentation: Секрет успеха: открытые инновации и бизнес-модели

  • 2012
    the 26th Annual Conference of the British Academy of Management BAM 2012 (Cardiff). Presentation: DISTRIBUTED ARTIFICIAL INTELLIGENT SYSTEMS FOR DECISION MAKING SUPPORT
  • Современная регионалистика: структура, проблемы, перспективы (Санкт-Петербург). Presentation: К вопросу формирования инфраструктуры маркетинговых пространственных систем
  • the 6th European Conference on Information Management and Evaluation ECIME 2012 (Cork). Presentation: Intelligent Decision Support Systems Development Based on Modern Modeling Methods

Editorial board membership

2013: Member of the Editorial Board, The Electronic Journal Information Systems Evaluation.


Employment history

25 years (since 1990) in bachelor, master, MBA and further education programs

Dec., 2016 - Current   Academic supervisor and coordinator, HSE - St. Petersburg Doctoral Schools of Economics and Management

2012 – 2014 Director of the Professional development program «Project Management, Microsoft Project for projects planning and realization», HES SPbSUE.

2013 – Current    Editorial Board Member of the International Journal of Information Systems Evaluation.

2007 – 2010  Deputy Chair of Information Technologies in Management Department, Graduate School of Management  Saint-Petersburg State University, St. Petersburg.

2001 – 2003 Information Technology Center “Mebius”, Marketing Manager, St. Petersburg.

 

2012 – Current      Member of British Academy of Management (BAM), E-Business & e-Government SIG Steering Committee Member.

2011 – Current       Conference Track Chair and Committee Member of ECIME - European Conference of Information Management and Evaluation; Committee Member: ECISM - European Conference of Information System Management.

2008 - Current       Member of ITHEA - International Scientific Society.

2008 – Current       IBM Academic Initiative member.

2003 – Current      SAP University Alliance member.

 

Projects

2015 – SAP ERP implementation in «Detsky Mir» Group.

2012 – Implementation of the Business Process Approach in Polymer Cluster. Based on Business polymeric park on platform of «Processing of plastic» «Komsomolskaya pravda» Ltd., St.-Petersburg.

Scientific project (main)

2010 – “Research Methodology and Indicators of Higher School Scientific-Innovative Complex Development in the Innovation Economics of Russia”, Departmental Special-purpose Program “Development of Higher School Scientific Potential (2009-2010)”

2007 – “Information Resources Management (Experience of Russian Enterprise)”, Faculty of Management St. Petersburg State University

2006 – “State and Developmental Tendencies Research of Information Technologies in Russian Economics: Regional Aspect”, Ministry of Economic Development and Trade of the Russian Federation, St. Petersburg State University

Timetable for today

Full timetable

Associate professor of the Department of Management Elena Serova gave a series of lectures at Saimaa University of Applied Sciences

International Week «Saimaa is calling» took place at Saimaa University of Applied Sciences (Lappeenranta, Finland) from 10 to 14 October 2016. 

Elena Serova at the International Scientific Conference «Eurasia Business and Economics Society»

Associate professor of the Management Department Elena Serova attended the XX International Scientific Conference «Eurasia Business and Economics Society».