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Doing Business in Asia

2020/2021
Учебный год
ENG
Обучение ведется на английском языке
4
Кредиты
Кто читает:
Магистерская программа "Международный бизнес", направление подготовки "Менеджмент"
Статус:
Курс по выбору
Когда читается:
2-й курс, 1, 2 модуль

Преподаватель

Course Syllabus

Abstract

This course is designed to provide an overview of various aspects of doing business in China, South Korea and Japan. The course is broadly divided into three parts. The first part of the course defining globalization and international business. The second parts deals with business context and business management. These two parts provide the overview the macro environment economies of China, South Korea and Japan, including the economy and culture, that affect business and management practices in each country. Such overview equips students with a firm basis to be able to analyze the key environmental factors that affect how business is conducted in those economies. The third part emphasizes on the practical aspects of doing business in China, South Korea and Japan - business opportunities and challenges facing foreign companies and business and management practices so students will gain an in-depth understanding of how to do business in those countries. In addition to broad knowledge of the region, assignments and projects will give students opportunities to further develop expertise in a selected country of his/her choice
Learning Objectives

Learning Objectives

  • know the key trends shaping the business environment of the Asia-Pacific region
  • To basic brief knowledge of the economic history and current economic situation in China, South Korea and Japan
  • know the conceptual issues related to the Asia-Pacific marketing perspective;
  • To become familiar with many of the major industries and companies in China, South Korea and Japan
  • know regulatory business instruments and practices in selected Asia-Pacific states
  • To understanding of the business environment in China, South Korea and Japan
  • know Russia’s positions in the Asia-Pacific region from the business perspective
  • To recognize how management and cross cultural differences affect and impact on the ways of doing business in China, South Korea and Japan
  • know critical questions raised and discussed during the course and relevant to building a successful business strategy in the Asia-Pacific region
  • To gain a working level of competence for engaging in international business activities in China, South Korea and Japan and with business people from these countries
Expected Learning Outcomes

Expected Learning Outcomes

  • Knowledge: of political, economic, financial and cultural context of entering the Chinese market and the unique opportunities and challenges of working in its business environment
  • Knowledge: of political, economic, financial and cultural context of entering the South Korean market and the unique opportunities and challenges of working in its business environment
  • Knowledge: of political, economic, financial and cultural context of entering the Japanese market and the unique opportunities and challenges of working in its business environment
  • Ability: to use statistical data, analytical national and industry reviews, research publications, and the latest business news to analyze the current conditions of starting and expanding a foreign business and make strategic decisions regarding the ways of establishing a new business with foreign participation
  • Awareness: a conception of current problems facing foreign investors, including those problems under discussion among the main participants, and possible methods of their resolution
  • Skills: to critically evaluate analytical and scientific materials on the given issues and effectively use them in practice
  • learn the definition of globalization and its main issues
  • get acquainted with economic history of East Asia
Course Contents

Course Contents

  • Introduction
    Defining Globalization and International Business. (a) The Historical Perspective of Globalization of Business; (b) the Concept of Globalization; (c) The Reasons for Support and Criticism of Globalization; (d) Global Business Expansion Strategy; (e) the Concept of International Business and the Motives for International Business Expansion; (f) Strategy for Managing Business in the Globalization Era
  • Introduction to Economic History of East Asia
    (a) Rapid Economic Growth, (b) Rapid Structural Change and Changing Competitive Advantages, (c) Growing Regionalization and Internationalization of the Economies, (d) Social Dimensions and Consequences
  • Business Context and Business Management in East Asia
    (a) Environment and Market, Trend Analysis; (b) Competition; (c) Local Business Cultures and Management; (d) Nature of Entrepreneurship; (e) Marketing and Branding, Gender, Corporate Social Responsibility
  • China
    Introduction: (a) Rapid Growth; (b) Social issues; (c) Poverty and Inequality; (d) Labor Markets and Human Resources; (e) Regional Development; (f) Environmental Issues; (g) Ethnic minorities and social classes Institutions, actors, public policy: (a) Ownership and Business Structures Macroeconomic and International Dimensions: (a) Macroeconomic Indicators; (b) ASEAN and Regional Economic Cooperation Major Sectors: (a) Agricultural Development; (b) Industrial Transformation; (c) The Service Economy Business Development in China (a) Business Environment; (b) Entering the Market; (c) Establishing the Presence; (d) Business Opportunities; (e) Finance and Taxation; (f) Transportation; (g) Business Culture; (h) Negotiation
  • South Korea
    Introduction: (a) Rapid Growth; (b) Social issues; (c) Poverty and Inequality; (d) Labor Markets and Human Resources; (e) Regional Development; (f) Environmental Issues; (g) Ethnic minorities and social classes Institutions, actors, public policy: (a) Ownership and Business Structures Macroeconomic and International Dimensions: (a) Macroeconomic Indicators; (b) ASEAN and Regional Economic Cooperation Major Sectors: (a) Agricultural Development; (b) Industrial Transformation; (c) The Service Economy Business Development in China (a) Business Environment; (b) Entering the Market; (c) Establishing the Presence; (d) Business Opportunities; (e) Finance and Taxation; (f) Transportation; (g) Business Culture; (h) Negotiation
  • Japan
    Introduction: (a) Rapid Growth; (b) Social issues; (c) Poverty and Inequality; (d) Labor Markets and Human Resources; (e) Regional Development; (f) Environmental Issues; (g) Ethnic minorities and social classes Institutions, actors, public policy: (a) Ownership and Business Structures Macroeconomic and International Dimensions: (a) Macroeconomic Indicators; (b) ASEAN and Regional Economic Cooperation Major Sectors: (a) Agricultural Development; (b) Industrial Transformation; (c) The Service Economy Business Development in China (a) Business Environment; (b) Entering the Market; (c) Establishing the Presence; (d) Business Opportunities; (e) Finance and Taxation; (f) Transportation; (g) Business Culture; (h) Negotiation
Assessment Elements

Assessment Elements

  • non-blocking Exam
  • non-blocking Attendance
  • non-blocking Class participation
  • non-blocking Individual presentation
  • non-blocking Term paper
Interim Assessment

Interim Assessment

  • Interim assessment (2 module)
    0.2 * Attendance + 0.1 * Class participation + 0.4 * Exam + 0.1 * Individual presentation + 0.2 * Term paper
Bibliography

Bibliography

Recommended Core Bibliography

  • Abegglen, J. C. (2006). 21st-Century Japanese Management : New Systems, Lasting Values. Basingstoke [England]: Palgrave Macmillan. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=159706
  • Cullen, J. B., & Parboteeah, P. (2009). International Business : Strategy and the Multinational Company. New York: Routledge. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=289708
  • Handbook of research on Asian business / ed. by Henry Wai-chung Yeung. (2007). Cheltenham[u.a.]: Edward Elgar Pub. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edswao&AN=edswao.263748588
  • Jackson, K., & Tomioka, M. (2004). The Changing Face of Japanese Management. London: Routledge. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=105973
  • Kwong, K.-S. (2001). Industrial Development In Singapore, Taiwan, & South Korea. New Jersey: World Scientific. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=235825
  • Lee, Y. (1997). The State, Society and Big Business in South Korea. London: Routledge. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=73806
  • Leung, K., & White, S. (2004). Handbook of Asian Management. Boston: Springer. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=109443
  • Nelson, L. C. (2000). Measured Excess : Status, Gender, and Consumer Nationalism in South Korea. New York: Columbia University Press. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=74745
  • New Korea : An Inside Look at South Korea's Economic Rise KIM, Myung Oak; JAFFE, Sam AMACOM 2010 ISBN: ISBN number:9780814414897, ISBN number:9780814414903
  • Schlevogt, K.-A. (2002). The Art of Chinese Management : Theory, Evidence and Applications. Oxford: Oxford University Press. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=92700
  • Sun, T. (2010). Inside the Chinese Business Mind: A Tactical Guide for Managers : A Tactical Guide for Managers. Santa Barbara, Calif: Praeger. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=318690
  • Tang, J., & Ward, A. (2003). The Changing Face of Chinese Management. London: Routledge. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=93773

Recommended Additional Bibliography

  • Strategy for Success in Asia : Mastering Business in Asia Delios, Andrew; Singh, Kulwant John Wiley & Sons, Incorporated 2005 ISBN: ISBN number:9780470821374, ISBN number:9781118178744