Master
2024/2025
Competitive Intelligence
Type:
Elective course (Science, Technology and Innovation Management and Policy)
Area of studies:
Management
Delivered by:
Department of Educational Programmes
When:
1 year, 3 module
Mode of studies:
offline
Open to:
students of all HSE University campuses
Master’s programme:
Governance of Science, Technology and Innovation
Language:
English
ECTS credits:
3
Course Syllabus
Abstract
The course is delivered to master students of HSE University. The course introduces concepts and approaches to competitive intelligence/market insight as well as anticipatory systems. The course provides a solid foundation of theoretical and practical competitive intelligence strategies and processes as a way to enable both strategic and tactical decisions including innovation, Research and Development new market selection, and more. Several examples of decisions assisted by competitive intelligence for private sector, government, and non-government organizations are provided that demonstrate how open source information can be harnessed to better understand the external environment. Pre-requisites: Basics of Micro & Macroeconomics and Basics of Business Finance.