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The Secrets of YouTube Videos' Popularity

Student: Kolpakov Anton

Supervisor: Alexander Alexeev

Faculty: School of Integrated Communications

Educational Programme: Specialist

Year of Graduation: 2014

<div>Topic:&quot;Secrets of video popularity on YouTube&quot;</div><div>&nbsp;</div><div>The graduation work volume is 52 pages, it contains 3 images. 31 sources were used during the writing.</div><div>&nbsp;</div><div>Keywords: YouTube, Video, Virality</div><div>&nbsp;</div><div>The object of study is video hosting YouTube</div><div>&nbsp;</div><div>The subject of study are aspects and nuances of video content promotion on YouTube website.</div><div>&nbsp;</div><div>The graduation work containts introduction, three chapters and conclusion</div><div>&nbsp;</div><div>Introduction reveals topicality of the chosen subject research; tasks and goal are set; inquiry subject and object are determined, methodological framework, practical and theoretical relevances are pointed out. &nbsp;</div><div>&nbsp;</div><div>The first chapter is dedicated to the history of YouTube website, peculiarities of its development, it contains statistics and short charateristics of web resources similar to YouTube.&nbsp;</div><div>&nbsp;</div><div>Во второй главе раскрыается понятие &quot;популряность&quot; и определяются основные факторы приобретение популярности видео-контентом в интернете.</div><div>&nbsp;</div><div>Second chapter defines notion of &quot;popularity&quot; and determines major factors of raise of populairity of video content in the Internet.</div><div>&nbsp;</div><div>В третьей главе рассматриваются два кейса, связанных с популярным на YouTube видео; приведены выводы, сделанные на основе этого анализа.</div><div>&nbsp;</div><div>Third chapter is dedicated to examination of two popular YouTube video cases; There are conlusion based on the analysis.</div><div>&nbsp;</div><div>Conlusion describes the work done and its results.</div>

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