Music in Film and Television: the Problems of Producing and Licensing

Research is devoted to the problems of producing and licensing of music in film and teleproduction. The aim is to attempt to study, analyze and organize information related to the process of creating the musical design of audiovisual works. For the first time the focus of the activities of a producer are at the same time, the specifics of its relationship with the authors of musical works, as well as licensing and legitimate existence of music within the media industry. A detailed study of the specificity of relationships between actors due to the fact that the producer of the law by law is responsible for the licensing. This paper investigates the existence of forms of music on television and in movies, analyzed models enable all sorts of musical works in audiovisual projects. In the context of the study shows the influence of groups of creative and economic factors of production, including the target audience, the idea, budget, schedule, availability of rights to the musical accompaniment of the project. We consider the practical experience of industry professionals, based on an interview with the author of the work. As a result of the study, we conclude that the current activities of the producer when working with musical accompaniment in the movies and on television in Russia appeals to a variety of models, and is characterized by a lack of systematic. This creates an intuitive practice of including music in the audio-visual works, which for the first time dealt with in the framework of scientific research. Key words: music, producing, audiovisual work, musical work, synchronization, film, television, media production, producer, author, composer, song, artist, track, licensing, copyright, related rights.