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Regular version of the site

Student
Title
Supervisor
Faculty
Educational Programme
Final Grade
Year of Graduation
Yuliya Koroleva
Developing Website for Management Accounting and Promotion of Polytrophic Products
Business Informatics
(Bachelor’s programme)
2016
This is project that is intended to investigate key questions concerning website development, promotion and internet marketing. The present project will review the best techniques of website development, management and promotion. It describes the methodology considering relevant search engine optimization (SEO) studies, sources on website development, accessibility and usability standards. In addition, the part of this research is a business-to-consumer (B2C) e-commerce website. It is anticipated that the results of this study will help for e-shopping website operators seeking to improve the competitiveness of their websites. In future it seems worthwhile to update information and examine newly appearing techniques. Further research can be applied to probe other important aspects of website design, development and promotion.

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