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Social and Ecological Responsibility of Business as a Consumer Choice Factor (the Case of Meat Products' Market)

Student: Arina Sapelina

Supervisor: Marina A. Shabanova

Faculty: Faculty of Economic Sciences

Educational Programme: Economics (Bachelor)

Final Grade: 8

Year of Graduation: 2017

The ecological situation on the planet becomes worse every year and many countries and global international organizations pay more and more attention to this problem. And many people and other companies and organizations start to realize the importance of ethical and responsible attitude to the nature and society. These tendencies have significant effect on world economy: demand for “eco” and “social” products is growing and it changes classic markets’ structure. Many companies start their social and ecological (Corporate Social Responsibility, CSR) activity and it affects consumers' behavior. The effect of these tendencies is researched during this study.

Full text (added May 12, 2017)

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