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Value Dimensions and Stratification of Hotel Clients Based on Online Reviews Data

Student: Kaspruk Nikita

Supervisor: Ilya Musabirov

Faculty: Saint-Petersburg School of Social Sciences

Educational Programme: Sociology (Bachelor)

Final Grade: 7

Year of Graduation: 2017

In this paper, was analyzez how perceived hotel value dimensions and perception of city sights are connected with stratification of tourists. Applying topic modelling algorithms to 21165 reviews from 201 hotels located in Saint-Petersburg was showed that clients of hotels of different categories pay attention to different value dimensions. Analyzing local aspect of value perception, were decribed how existing differences in perceiving the city by guests of the hotels can be explained in terms of diversity of socio-economic status of clients.

Full text (added May 22, 2017)

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