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Implementing Online Solutions Mechanism for the Corporate Segment of Business Travel

Student: Boiarshinova Lina

Supervisor: Elena L. Zueva

Faculty: Faculty of Economics, Management, and Business Informatics

Educational Programme: Management (Bachelor)

Year of Graduation: 2017

Most of travel companies are gradually moving to the use of online-solutions in the practice of working with the corporate segment. The aim of this research is to develop the implementation mechanism of online-solutions in business travel for the corporate segment. Within the framework of the survey, the survey (questioning) of corporate clients was conducted; the interview was conducted with the corporate client, the head and employees of the travel company; the experience of foreign and Russian companies in the implementation of online-solutions was studied. Problems which meets corporate client when they try to use online-solutions have been identified on the basis of the research. Overcoming of the problems in the use of online-solutions allow to develop the implementation mechanism of online-solutions in the practice of business travel of the Perm region.

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