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Recreational Tourism: Consumers' Preferences

ФИО студента: Valeriia Markova

Руководитель: Natalya Porotnikova

Кампус/факультет: Graduate School of Business

Программа: Experience Economy: Hospitality and Tourism Management (Master)

Год защиты: 2019

Данная работа исследует потребительские предпочтения на рынке рекреационного туризма в 2019 году, а именно привлекательность таких сегментов как экскурсионный туризм, туризм, направленный на саморазвитие, гастро и спортивный туризм. И делает выводы о том, какие атрибуты могут быть ядром востребованного тур продукта.

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