Statistical Analysis and Modelling of Factors Affecting the Mobile Application Market

Student: Usov Nikita

Educational Programme: Economics and Statistics (Bachelor)

Final Grade: 8

Year of Graduation: 2020

This project is aiming to study the situation on the market of mobile applications and games. The goal of this research is to identify the main groups of users of mobile games using cluster analysis methods and assess the factors that determine the behavior of key user metrics in a mobile application using regression analysis methods. There was also build a model of the ARIMA type to assess the applicability of this method in predicting user’s LTV in mobile applications and games.

Full text (added May 13, 2020)

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