Development of a Portal to Promote Pages in the Social Network Instagram

Student: Zhikharev Evgeniy

Faculty: Faculty of Informatics, Mathematics, and Computer Science (HSE Nizhny Novgorod)

Educational Programme: Software Engineering (Bachelor)

Year of Graduation: 2020

Instagram appeared in 2010. Despite this, it has become popular in the last couple of years. The reason for this lies in the opening up of new business opportunities through Instagram. Most companies, brands, stores have also registered commercial accounts. In a competitive environment, companies are faced with the challenge of attracting consumers through a favorable image on the Internet. An indicator of the success of an Instagram company is the number of followers and the average number of likes on posts. In this paper, various ways of promoting an account on Instagram and creating a one-page site for receiving orders are considered. And also in the work it is said about creating a bot in Telegram, which helps users in their promotion.

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