Specifics of Making a Multi-Platform Educational Project About Women in the Pop-Music Industry of the Second Half of the XX - Early XXI Centuries: Text Material Creation and Promotion Strategies Development (Creative Format)

This creative project is devoted to the female pop artists in the music industry. Despite the large number of different media, designed for women and about women, there is still no platform that would focus exclusively on female performers and their music. Our project is designed to help our target audience to get acquainted with the work of female pop-singers and assess their impact on the music industry as a whole. This multi-platform project will consist of several articles, playlists, cards and other materials that will cover stories about the most popular female artists from the 1950s to the modern day. More profound purpose of this project is to recognise the importance of pop-music made by women, because with its help we can comment or evaluate the situation in the country and the world, or, on the contrary, use it as an escapism from everything that happens in the real world.