• A
  • A
  • A
  • ABC
  • ABC
  • ABC
  • А
  • А
  • А
  • А
  • А
Regular version of the site
For visually-impairedUser profile (HSE staff only)SearchMenu

Digitalization as a Company's Competitive Advantage in the World Airline Market (by the Example of Lufthansa)

Student: Shukrona Nuriddinova

Supervisor: Tatiana G. Filosofova

Faculty: Faculty of World Economy and International Affairs

Educational Programme: World Economy (Bachelor)

Year of Graduation: 2021

The intensification of globalization processes led to the emergence of an information society. As a result, digitalization, which has embraced all spheres of life, has become a fundamental aspect of social, scientific and economic progress. Thus, companies in fast-paced and highly competitive airline sector implement innovations to improve their performance. The present study aims to analyze the changes in the competitiveness of Lufthansa Group during the period of active digital transformation (2012-2020). The research investigates in more details global development trends and digital solutions’ implementation in the field of air transportation. In this paper a qualitative and statistical analysis of Lufthansa Group were conducted in order to assess effectiveness of innovations implemented in the company's business processes.

Student Theses at HSE must be completed in accordance with the University Rules and regulations specified by each educational programme.

Summaries of all theses must be published and made freely available on the HSE website.

The full text of a thesis can be published in open access on the HSE website only if the authoring student (copyright holder) agrees, or, if the thesis was written by a team of students, if all the co-authors (copyright holders) agree. After a thesis is published on the HSE website, it obtains the status of an online publication.

Student theses are objects of copyright and their use is subject to limitations in accordance with the Russian Federation’s law on intellectual property.

In the event that a thesis is quoted or otherwise used, reference to the author’s name and the source of quotation is required.

Search all student theses