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Rebranding for the Fashion museum in Moscow

Student: Alexandrova Ekaterina

Supervisor: Arseniy V. Meshcheryakov

Faculty: Faculty of Creative Industries

Educational Programme: Communication and Digital Design (Master)

Year of Graduation: 2021

The Moscow Fashion Museum is the only museum of its kind in Russia. The exhibition hall is located in Gostiny Dvor, in a building from 1903, which is made in the Art Nouveau style, the space itself here is a museum exhibit. Stucco, murals, antique mirrors, lamps — all this is a significant part of the fashion museum, so in the visual style it is important to pay attention not only to the theme of the museum, but also to the place in which it is located.

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