Development of the Mechanism of Stakeholder Engagement in Ecological Projects

Student: Merzlyakova Anastasiya

Educational Programme: Project Management: Project Analysis, Investments, Implementation Technology (Master)

Year of Graduation: 2021

In recent years, people have gradually begun to realize the scale of environmental problems. However, the number of landfills, carbon dioxide emissions and other chemical elements does not decrease. Now it is very important for companies and society to discuss and develop joint solutions to the existing problems. Therefore, the relevance of the topic of environmental literacy of people and businesses is gradually increasing. To increase the level of knowledge about the environment, it is necessary to conduct environmental awareness-raising activities. However, some people independently participate in such projects, then the other part of people need to be motivated. Therefore, the work developed a mechanism for engagement stakeholders in ecological projects based on the factors that have the greatest impact on engagement. The author also proposed a number of recommendations aimed at improving the effectiveness of interaction with stakeholders in such projects.

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