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Regular version of the site

Society

'The Best Way to Start a Business Is by Networking'

'The Best Way to Start a Business Is by Networking'
Cafes and restaurants in Russia currently find themselves in a very competitive environment, which is why a lot of new formats and ideas arise. In the latest edition of Success Builder, the founders of Jeffrey’s Coffee, Alexey Mironov and Alexey Karanyuk, discuss what makes a ‘good’ café, why it’s important to go see what competitors are up to, and what the prime costs of a double espresso are.

'Business Is about Being Brave, Forming a Team, and Finding the Right Niche and Money'

'Business Is about Being Brave, Forming a Team, and Finding the Right Niche and Money'
Over the last five years, hummus and falafel have made their way onto the menu of most restaurants in the centre of Moscow, and food trucks have had much better luck selling Middle Eastern dishes than warm Russian pirogies. Daniil Goldman, who is a graduate of the Higher School of Economics and the founder of Mitzva Bar, sat down with Success Builder to talk about what’s fashionable in Israeli culture, why intuition is important in business, and how a bar in Moscow differs from a bar in New York.

'The PR Specialist’s Main Tool Is Language, and Polite Language at That'

'The PR Specialist’s Main Tool Is Language, and Polite Language at That'
A career in the aviation industry is something many people dream about, but to become a manager in the field, you have to be disciplined and fearless. No one understands this better than HSE alumna Maria Sharavina, who is currently the head of the press service at Vnukovo Airport. In the latest edition of Success Builder, Maria tells us why Vnukovo employees do not need motivation, how to resolve PR issues 24 hours a day, how to remember all business jet models, and how to make friends with the media.

'We Set a Goal: Make Virtual Reality Accessible to Everybody'

'We Set a Goal: Make Virtual Reality Accessible to Everybody'
HSE graduate Ilya Flaks’ company Fibrum began selling the Fibrum Pro virtual reality headset and its accompanying software in 2015, and both have since become well known throughout the world. In the latest edition of Success Builder, Ilya talks about how one can make tens of thousands of dollars while still a student, why he never ‘worked for the man,’ and whether virtual reality is really dangerous.

'We Know Our Clients as Well as We Know Ourselves'

'We Know Our Clients as Well as We Know Ourselves'
In the latest edition of Success Builder, HSE graduate and the founder of the anti-café Kocherga, Pion Gaibaryan, talks about how to build an ideological business and create a comfortable environment for ‘nerds.’ She also discusses why philosophy cannot be just a kitchen table conversation and how reading Kurt Gödel under the sun can treat depression.

'You Can’t Stop or Else You’ll Be Forgotten'

'You Can’t Stop or Else You’ll Be Forgotten'
HSE Banking Institute graduate Mikhail Rozin, who is currently a senior vice president at the Russian Regional Development Bank, sat down with Success Builder to discuss what makes education in Russia just as good as in the West, how being a good actor can help you manage a bank, and why a banker became a flutist.

'Self-delusion Is One of the Main Problems at a Startup'

'Self-delusion Is One of the Main Problems at a Startup'
HSE graduate Mikael Yan and his company are part of the world’s largest startup accelerator, 500 Startups. In an interview with Success Builder, Mikael talks about the benefits of chat robots, how to stay positive when talking with investors, and how he became part of 500 Startups after getting a flat tire on a San Francisco highway.

'The Main Thing in Entrepreneurship is not Your Business Plan, but Your Motivation'

'The Main Thing in Entrepreneurship is not Your Business Plan, but Your Motivation'
In June 2014, a law was passed that requires participants of the housing and utilities market, including management companies and homeowner associations, to move all of their data to the Government Services Portal (www.gosuslugi.ru). Virtually overnight, this created an enormous market for IT companies capable of helping resolve issues associated with automating the transfer. The company Telecom-Project, which was founded by HSE graduate Evgeny Tsaplin, is currently a leader in this market.

'We Find Creative Work for Robots'

'We Find Creative Work for Robots'
Contrary to what sci-fi lovers might expect, robots are not trying to enslave the human race, but instead are engaged in much more peaceful things like performing onstage. This is the type of creative application that the company Robots City, whose IT department is currently headed by HSE MIEM graduate Sergei Borhsenius, has found for robots. In the latest edition of Success Builder, Sergei discusses why robots are able to read Shakespeare sonnets, but haven’t yet made it to Hamlet; what future programmers should prepare for; and how an introverted mathematician can become a manager.

'You Just Have to Create a Business out of Whatever Moves You'

'You Just Have to Create a Business out of Whatever Moves You'
When starting your own business, it’s often important to do things yourself at first. Sooner or later you’ll reach a point when everything starts working without your help. In the latest edition of Success Builder, HSE alumnus Alexander Braylovskiy, the founder of the cafe chain Receptor, discusses how to combine business informatics with Feng Shui, how to learn from your mistakes, how to write your own music, and how to remotely manage a chain of cafes with the help of an effective ERP system that he developed himself.