Master
2023/2024
Project Seminar "Business Internationalisation"
Type:
Compulsory course (Master in International Management)
Area of studies:
Management
Delivered by:
Department of Strategic and International Management
Where:
Graduate School of Business
When:
2 year, 2 module
Mode of studies:
offline
Open to:
students of one campus
Instructors:
Sergei Shaposhnikov
Master’s programme:
Международный менеджмент
Language:
English
ECTS credits:
3
Contact hours:
24
Course Syllabus
Abstract
This project is practice-oriented and is structured as a simulation of a management consulting project on business internationalization. It integrates previously acquired multi-disciplinary knowledge and skills in international strategic management, financial management, international marketing and project management etc. This course is implemented with the support of the project seminar "Business Internationalization", where students systematize the knowledge gained in other courses. In addition, this project provides fundamentals of the management consulting project organization in the field of international management, approach to delivery, core consulting tools and methodologies practiced in small project groups. The work is split into stages where students are required to apply such methodologies solving a particular business sub-task. Upon completion of each stage the groups present their intermediate results/receive feedback before proceeding to the next stage. The final deliverables of the integrated project are presented at the end. The project contains two parts. The first part- students work on the project "Business Internationalization: a company, products and country to enter analysis," which lays the foundation for successful internationalization of business. The second part- students continue to work on the "Business Internationalization" project, which covers all the key steps from the company and product analysis, countries to enter selection, strategies development, operations in the host country organization, etc.