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Methodology for Internal Communications of a Company Structural Unit Development

Student: Kudishin Dmitrij

Supervisor: Nina Korovkina

Faculty: Faculty of Business Informatics

Educational Programme: Master

Year of Graduation: 2014

<p>Successful business is impossible without the correct corporate communications organization. According to researches in the field of internal communications, large companies may lose up to $150.000 every week due to double task execution because of the lack of information among employees. Moreover, large Russian companies&rsquo; audit results state that more that 40% of projects violated planned scope due to mistakes in communications&rsquo; organization.</p><p>The main objective of this research paper is to eliminate mistakes in internal communications organization by developing a methodology for internal communications for large Russian IT companies.</p><p>To achieve the goal, a number of tasks are consistently solved: internal communications research, comparative analysis of different methodologies for internal communications, development of the methodology and its testing.</p><p>While working on these tasks, the following research methods were used: observation studies, comparative analysis, business processes modeling.</p><p>The theoretical part of the paper presents a study of the problems of organization of internal communications in structural divisions of large companies. During the analysis, the author studied American, Russian, Irish, Polish and South African research papers. The main mistakes of internal communications are provided, and the results of the conducted survey of IT project managers on internal communications principles, tools and methods used, are declared. The deliverable is stated about necessity of a new methodology development, as it would take into account the strengths of the considered methodologies and best practices, and, at the same time, would met problems that are not yet solved.</p><p>The practical part of the paper contains explanation of the main methodology parts. The complete edition of this methodology is included into the paper as an appendix. The methodology testing project results are provided along with evaluation of its practical use results.</p><p>The economic effect from the implementation of the methodology was justified, which has been expressed in monetary terms and amounted to a savings of $10 776 391 per year.</p><p>Practical importance of this research is the possible use of the developed methodology for organization of internal communications in other Russian companies.</p><p>Scientific innovation of the paper consists in connection of components of different methodologies and best practices of corporate communications in the one methodology that focuses on large project-oriented companies on Russian market.</p>

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